AXN Labs

SERVICE. PERFORMANCE MARKETING

Performance Marketing

Performance marketing with clear math behind every euro. Paid acquisition on Google, Meta, LinkedIn and TikTok, with tracking and reporting that tells you what is working.

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What is included

Channel strategy and forecast
Creative briefs and asset production
Campaign build, launch and optimisation
Monthly reporting with ROI math

What you get

  • Channel strategy and budget forecast.
  • Creative briefs and ad asset production.
  • Campaign build, launch and weekly optimisation.
  • Conversion tracking with GA4, server-side tagging and Consent Mode v2.
  • Landing-page review and improvement plan.
  • Monthly reporting with the ROI math.

Channels we run

  • Google Search and Performance Max.
  • Meta Ads on Facebook and Instagram.
  • LinkedIn Ads for B2B reach and lead generation.
  • TikTok Ads for short-video performance.
  • YouTube Ads where the funnel benefits.

Process

  • Audit. Tracking, accounts, creative and historical performance.
  • Plan. Channel mix, budget, KPIs and forecasts.
  • Build. Campaigns, audiences, creative and landing pages.
  • Run. Weekly optimisation cycles and monthly reporting.

What we believe

Performance marketing only works when tracking, creative and landing pages line up. We treat all three as part of the same job, not separate vendors. The reporting is honest, the optimisations are explained and the math is in the deck.

Timeline and pricing

Performance retainers start as 3-month engagements with a learning phase, then move to ongoing optimisation. Pricing depends on channels and managed spend.

FAQs

Questions before we start?

Clear answers for the decisions clients usually need to make before starting a website, CRM, brand, or SaaS project.

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Tracking and creative are in place week one. Performance trends are visible after 3 to 6 weeks; optimisation compounds over months.

Yes. We pair performance marketing with web design and development when a page needs work.

Yes. Accounts and audiences stay in your name. We work as a partner inside them.

Tell us what you want to launch. We reply within one business day.

Start a project